Save Our Oceans, Save Ourselves

Social Media Campaign 

According to a report by the journal, Current Biology, 87% of our oceans are damaged by human impact. The goal of this social media campaign is to get the audience to empathise with sea life, consider how humans are impacting on them and create a call to action. This campaign encourages people to consider environmental sustainability through a systems thinking approach. It is presented that sea ecology is so interconnected through food chains that it follows that the different human effects on sea life are equally as complex and interconnected. And that we, as humans, are in fact impacted as well.