Vincents Rebrand
Vincents is an established professional services company in Australia that has been running for over 35 years. The goal of the rebrand was to update the identity design that is flexible to grow with the company.
Goal
The goal of the rebrand was to update this long-established company, bringing it into the modern era. The identity design had to be easily expanded upon as the company grows. View their website at vincents.com.au.
Approach
The approach was highly collaborative with the team at Vincents, including a discovery phase, research and early concepts, refinement and roll-out.
Roll out eencorporated updating legacy marketing material within the new brand guides.
Results
The finished outcome was an identity design that was then moudled into marketing material such as the website, signage, brochures, promotional gift, media walls, reports, powerpoints ect. The set can be easily expanded upon as the range grows.
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