She Will Explore Branding
Challenge
She Will Explore is a vibrant brand that organizes group trips, provides adventure guides, creates engaging content through blogs and videos, and empowers women to explore the wonders of nature. Led by a content creator, photographer, and travel writer, Kiera specialises in women’s pilgrimage trips to destinations such as Japan, Mongolia, and Jordan. The brand currently has a logo but seeks a more defined identity, including branding and t-shirt designs that reflect its values of adventure, empowerment, and fun.
Outcome
The finished outcome was an identity design and t-shirt designs. The set can be easily expanded upon as the range grows.
Logo Free Space
To ensure legibility, the minimum print size is 30mm, digital size is 120px.
The amount of free space around the logo and sub-brand wordmarks must be a minimum distance of ‘X’ on all sides. ‘X’ is based on the height of the wordmark.
Branding Patterns
Visual motifs to be applied to brand applications to give a brand its unique vibe —instantly making the brand stand out and stick in your mind!
Learn more about me and what I can do for you here.
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